Juventus President Andrea Agnelli has explained to the player that the “the Champions League must be the objective” this season.

The Bianconeri patron was speaking at Juve’s annual Villar Perosa friendly tournament between Juventus A and Juventus B, a family tradition that stretches back over 50 years with the Agnelli family.

Speaking to the players, Agnelli didn’t hide what he considers the objectives for the club and players in the season ahead.

“It’s going to be a difficult year, but one where we must move from dream to objective,” Agnelli told JTV.

“The Champions League must be our objective this season. It has to be the Champions League, it has to be the Scudetto and it has to be the Coppa Italia.

“This year, we really have to set ourselves the target of winning everything. In order to achieve that, Max (Allegri) and his staff know full well, we must work day by day to reap the rewards at the end.

“It’ll be an extremely difficult campaign, full of passion, and I can’t wait for it to start.”